Project Description
SaskWebs designed and developed a professional, responsive website for New Leaf Group, a Canadian organization bringing together consulting, daycare, and nutraceutical businesses under one unified brand.
The project focused on creating a clear corporate website that introduces the parent company, presents each business division, and gives visitors a simple way to contact the organization. The website provides dedicated pathways to NewLeaf Consulting, New Leaf Daycare, and New Leaf Nutraceuticals while maintaining a consistent visual identity across the group.
The design uses deep navy, white, and red brand colours inspired by the company’s Canadian identity. Large serif headings add authority, while structured content cards, clear navigation, and prominent calls to action help visitors quickly understand the organization and explore its companies.
SaskWebs created responsive desktop and mobile layouts so the website remains easy to use across computers, tablets, and smartphones.
Project Goals
The website was created to:
- Establish a professional online presence for New Leaf Group
- Present the organization’s three business divisions clearly
- Create a consistent identity across multiple industries
- Help visitors reach the correct company or service
- Provide a direct and accessible contact process
- Deliver a responsive experience across desktop and mobile devices
Key Website Features
- Custom corporate website design
- Responsive desktop and mobile layouts
- Parent company overview
- Consulting, daycare, and nutraceutical company sections
- Clear company navigation and service pathways
- Integrated contact form
- Privacy policy page
- Strong calls to action
- Mobile navigation menu
- Search-friendly heading structure
- Accessible typography and colour contrast
- Consistent Canadian corporate branding
Design Approach
New Leaf Group operates across three distinct industries, so the website needed to feel unified without making the individual companies difficult to understand.
SaskWebs used a deep navy background to create a dependable corporate presence, supported by red accents inspired by the Canadian maple leaf. White and light neutral sections provide contrast and improve readability.
Serif headings give the website an established appearance, while clean cards and simple page sections keep the experience modern and easy to scan. The mobile layout reorganizes the company information into stacked sections with touch-friendly buttons and clear spacing.
